[Presentation] Enhancing Your Visitor Experience Through A Virtual Tour – A WKU Case Study

Earlier this week at the annual HighEdWeb Conference Kyle James presented with Corie Martin, the Manager of Creative Web Services at Western Kentucky University, on how Western Kentucky University has brought their virtual tour to the next level through the nuCloud platform. For the specifics there is a great write-up of the presentation over on Link, but we wanted to share the slides here. Kyle also presented in front of a packed house on the topic Inbound School Marketing: Is Your Website Helping the Bottom Line?

If you are looking to take your online map or tour to the next level or simply get it out of the .pdf era we’d love to talk with you about how we can help.  Check out any of the links to the right of this post under “Get Information” or request a free consultation with one of our experts today.

Presentation Description:

We all want to make our websites more engaging right? Much of the time it is easier said than done. In this presentation we will talk about how Western Kentucky University has approached the online visitor experience and specifically how their virtual tour plays a crucial role in that process through their partnership with nuCloud. Along with giving this specific case study, you will also receive all the information that you need to prepare for a virtual tour project. Specifically we will be sharing and discussing lots of relevant data that has come out around the value of a virtual tour to a university for recruitment reasons. We will also teach you how to prepare an ROI analysis to build a case for doing a virtual tour project. Finally we will discuss some of the biggest pitfalls that you should avoid when developing your virtual tour or interactive map of campus.

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